Founded in 1967, United Performing Arts Fund (UPAF) is essential to sustaining a thriving and vibrant performing arts scene in Southeastern Wisconsin. The mission of UPAF is to secure community resources, promote the performing arts as a regional asset, and improve the quality of life in our community through responsible investment in and financial support of the performing arts in Southeastern Wisconsin. UPAF raises funds to provide financial support for diverse, world-class performing arts. Each year more than 21,000 individuals, corporations and foundations in Southeastern Wisconsin support the UPAF Annual Campaign, making it one of the nation's largest united arts funds. In addition to raising and allocating operating funds, UPAF serves as a community-wide resource by promoting the excellence, reputation and impact of our performing arts.