Bright Pink

Shifting the pink paradigm from Awareness to Action

We're saving women's lives from breast and ovarian cancer by empowering them to live proactively at a young age. We target the 52 million women between the ages of 18-45, as well as the people who love and influence them.

We focus on health, not cancer, to inspire women to practice prevention. Our innovative programs, strategic initiatives and powerful partnerships directly reach women in their daily lives and healthcare providers in their daily practice.

By educating young women as well as their healthcare providers, we're fostering a supportive healthcare relationship where informed women have proactive conversations with trusted providers on a regular basis. Our unique mix of digital and in-person tactics drives exponential health behavior change.
 
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