The purpose of the Biomimicry Institute is to naturalize biomimicry in the culture by promoting the transfer of ideas, designs, and strategies from biology to sustainable human systems design. The Biomimicry Institute was founded in 2006 by Janine Benyus and Bryony Schwan to share nature's design lessons with the people who design and make our world. Our goal today is for biomimicry to become a natural part of the design process. We accomplish this by tackling one massive sustainability problem at a time through our Design Challenges platform, mobilizing tens of thousands of practitioners with the support of the Global Biomimicry Network to solve the challenge, and then providing those practitioners with AskNature as a tool to begin the solution process. We anticipate dozens of new biomimetic innovations will result, creating a healthier world for all.