Artown's mission is to strengthen Reno's arts industry, enhance our civic identity and national image, thereby creating a climate for the cultural and economic rebirth of our region. Artown's primary goal is to encourage local artist participation and highlight the best performers in northern Nevada. Additionally, we exist to market and promote these arts events locally, regionally, and nationally as a premier arts festival. Artown, a month-long summer arts festival, features about 500 events produced by more than 100 organizations and businesses in nearly 100 locations citywide.